Help CenterSherpa AI makes it easy to analyse product performance across multiple dimensions. You can group and filter results in Sherpa AI by:
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Product Category
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Product Type
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Product Tag
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Brand
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Collection
You can also:
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Search by keyword within these groupings
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Rank results by metrics such as sales, profit, ROAS, PROAS, or quantity sold
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Drill down into best/worst performers across tags, collections, or brands
Example Questions You Can Ask
Stock & Availability
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“How many SKUs from collection ‘Rib Basics’ have gone out of stock?”
Brand Performance
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“How is our brand Nike performing this month?”
Profit Contribution
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“Compare the contribution profit for collection ‘Home Page’ and ‘Last Chance’ in the last 30 days.”
Best/Worst Products
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“Tell me the best and worst products tagged ‘Discount Ineligible’ from the past 30 days.”
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“What is the most profitable product from collection ‘Women’s Road Running Shoes’?”
Sales & Volume
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“How many total units were sold from products tagged: ‘Discount Ineligible’?”
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“What are the top 10 products in collection ‘Road Running Shoes’ by quantity sold?”
ROAS & Efficiency
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“Which product type is more profitable: Socks or Belts?”
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“What product types generate the best ROAS?”
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“Give me the top 10 product brands based on PROAS.”
Comparisons Across Tags
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“What are the top 5 products from each of these product tags: men, women, and unisex?”
Example Questions You Can Ask Based On Your Role
| Role | Example Questions | Typical Metric / Focus |
|---|---|---|
| Digital / Performance Marketing |
“Which product types are driving the highest ROAS on Meta vs TikTok?” “What are the top 10 products by PROAS for the past 14 days?” “Which brand had the best conversion rate last month?” “What products tagged ‘Promoted on TikTok’ delivered the highest sales?” |
ROAS, PROAS, Conversion Rate, Sales |
| Category Managers / Buyers |
“Which collections have the highest contribution margin this quarter?” “Compare sales volume of Dresses vs Jumpsuits in September.” “What are the top 20 out-of-stock SKUs in the Activewear category?” “Which brand in Footwear has been growing fastest by units sold?” |
Contribution Margin, Sales Volume, Stockouts, Growth Trends |
| Product Planning / Merchandising |
“How many SKUs tagged ‘Core Range’ vs ‘Seasonal’ sold in the last 30 days?” “Which product types (e.g., knitwear vs outerwear) are overperforming vs forecast?” “Show me the slowest moving products in the Baby category.” “What is the total contribution profit of products tagged ‘Last Chance’?” |
Sell-through, Forecast vs Actual, Slow Movers, Contribution Profit |