Sherpa AI

2 min. readlast update: 07.29.2025

What is Sherpa AI?

Sherpa AI is your 24/7, always-on digital, marketing, planning, and operations analyst — designed to help you make faster, smarter, more profitable decisions across your business.

Built into ProfitPeak, Sherpa AI monitors performance across your store, marketing channels, inventory, and product catalogue in real time. It translates complex data into simple, actionable insights — and even recommends what to do next.

On The Peak

Common prompts to understand real-time top level performance:

  • Why is revenue up/down?
  • What is my new customer ratio over time?
  • Why is my gross/contribution/new profit up/down?
  • Am I acquiring more new customers or seeing returning customers spending more?
  • What is my daily trending new customer acquistion cost?

On The Attribution Vertex 

Common prompts to improve advertising effficiency, new customer acquistion and retention:

  • Which Meta creatives are showing signs of fatigue?
  • Which Google Ads campaigns have diminishing returns?
  • If I want to acquire more new customers which ads should I scale? 
  • What are my top selling products on Meta that are low in stock?
  • What products are my organic social customers buying?

On The Product Intelligence

Common prompts to improve advertising, inventory turnover, profitability and cash flow:

  • Which SKUs are selling well but have low gross margin?

  • What are my most profitable products that aren’t currently featured in marketing?

  • Highlight products that are being sold at a loss after discounting and returns.

  • What SKUs are sitting overstocked with low sell-through?

  • Which products are highly discounted but still not selling?

  • What do new customers buy most often by margin class?

  • Which products are most frequently purchased by returning customers

     

     

Was this article helpful?